A coffee with Claire

Great to have you with us, Claire! Can you tell us a bit about yourself please?

Hi, thanks for being part of the club. I’m Claire, based in Rotterdam and I’m 29 years old. I run a beauty and lifestyle agency where I represent brands to retailers in the Netherlands.

I’m a real workaholic, you’ll never catch me without my phone or laptop. Besides work, I love cozy drinks and dinner nights with friends and family, and I also enjoy working out. Rocycle is definitely my favorite.

Where did you grow up and where do you live now?

I live in Rotterdam with my boyfriend. We’ve been together for 11 years and grew up in the same small town just outside of Rotterdam. We’ve been living in the city for a few years now, and recently we moved a little bit outside of the center, it's a bit quieter, which we really enjoy.

We’d love to know more about your brand. What is Blanche Labels?

Blanche Labels is an agency specialized in beauty and lifestyle, supporting brands and companies in achieving their B2B sales goals. I started the agency in 2018, and I represent several beautiful brands, including the wonderful brand Lepelclub.

What was your push to start Blanche Labels and become an entrepreneur?

Before starting Blanche Labels, I worked in fashion. I got the opportunity to take over a few fashion brands along with their client portfolio at the time. From a young age, I’ve always been extremely driven and focused on working, I didn’t care how many days in a row I worked, as long as I could gain experience and put in the hours. So when that opportunity came, I didn’t hesitate and went for it 100%.

I originally started as a fashion and lifestyle agency, and added beauty in 2019. Today, I focus on beauty and lifestyle, as this industry suits me much better and genuinely makes me happy every single day.

What’s your all-time favorite Lepelclub product?

I love the cheese knife set. It’s so elegant for serving cheese, and it also makes the perfect gift.

What’s something you’re currently obsessed with?

That’s a tricky one, because I’m someone who constantly gets new obsessions. Right now, I’d say my latest obsession is going back to a healthy lifestyle. I’m in a very busy period at the moment and will be for the next few months, so it feels extra important. I’m obsessed again with working out and having a healthy smoothie every morning.

What’s one thing nobody would expect about you?

I secretly really love quiet nature walks, nobody ever expects that from me.

And our favorite question here at Lepelclub: How do you take your coffee?

I’m totally addicted to coffee — can’t live without it! It’s a little boring, but my all-time favorite is a simple black coffee… and then an oat cappuccino as my “dessert.”